Harvard's "Guilty Pleasure"

Cambridge, MA – June 9, 2005 – Harvard University. Graduation Weekend. Alumni Reunions. And, OHO "The Digital Agency" announces the launch of a pre-publication web site for 02138 magazine (www.02138mag.com) – an exclusive new publication highlighting people from the world of Harvard. Coordinating with the public relations launch of the magazine, the site complements the special graduation issue that includes the results of an exclusive alumni poll.

"02138 will be a luxury magazine for Harvard alumni," said Bom Kim, the magazine's publisher. "It has attitude. It has wit. It's a guilty pleasure." The magazine will feature profiles, alumni perspectives on current events, and in-depth news coverage.

02138 plans a rich web component to complement the print edition. "Harvard alumni seek intelligent discussions of important issues. 02138's web site will be a vibrant and open forum where the community can interact and engage with a range of topics and activities," said Kim. The magazine will publish it the premier issue in the fall with a cover story on "The Harvard 100" – the most powerful and influential alumni.

About OHO

OHO is an integrated marketing agency that is an established leader in award-winning communication strategies providing web, brand and identity development, marketing and promotional services to clients. OHO's clients range from Fortune 500 companies to small privately owned start ups in, but not exclusively, the publishing, non-profit, technology, biotech, service and product industries nationwide.